[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.audea.cz\/bez-seo-to-nefunguje\/#Article","mainEntityOfPage":"https:\/\/www.audea.cz\/bez-seo-to-nefunguje\/","headline":"Bez SEO to nefunguje","name":"Bez SEO to nefunguje","description":"Dovolte mi, abych na za\u010d\u00e1tek trochu odbo\u010dil od t\u00e9matu. Ov\u0161em jakkoliv se to nemus\u00ed na prvn\u00ed pohled zd\u00e1t, ve skute\u010dnosti od t\u00e9matu zase a\u017e tak moc neodbo\u010d\u00edm. Zn\u00e1m na jihu \u010cech n\u011bkolik vlakov\u00fdch zast\u00e1vek. Tedy p\u0159esn\u011bji zast\u00e1ve\u010dek. Stoj\u00ed uprost\u0159ed tak\u0159ka ni\u010deho a bezm\u00e1la nikomu tam ani neslou\u017e\u00ed. Jen ob\u010das tam […]","datePublished":"2019-05-13","dateModified":"2019-05-13","author":{"@type":"Person","@id":"https:\/\/www.audea.cz\/author\/devene\/#Person","name":"devene","url":"https:\/\/www.audea.cz\/author\/devene\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/6b1978a802e1d2522476d4f1a954a19e989b74ba84b3e15a182efb651cc75097?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/6b1978a802e1d2522476d4f1a954a19e989b74ba84b3e15a182efb651cc75097?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"audea.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.audea.cz\/wp-content\/uploads\/img_a356501_w1958_t1571061966.png","url":"https:\/\/www.audea.cz\/wp-content\/uploads\/img_a356501_w1958_t1571061966.png","height":0,"width":0},"url":"https:\/\/www.audea.cz\/bez-seo-to-nefunguje\/","about":["V\u00fdrobky"],"wordCount":496,"articleBody":" Dovolte mi, abych na za\u010d\u00e1tek trochu odbo\u010dil od t\u00e9matu. Ov\u0161em jakkoliv se to nemus\u00ed na prvn\u00ed pohled zd\u00e1t, ve skute\u010dnosti od t\u00e9matu zase a\u017e tak moc neodbo\u010d\u00edm. Zn\u00e1m na jihu \u010cech n\u011bkolik vlakov\u00fdch zast\u00e1vek. Tedy p\u0159esn\u011bji zast\u00e1ve\u010dek. Stoj\u00ed uprost\u0159ed tak\u0159ka ni\u010deho a bezm\u00e1la nikomu tam ani neslou\u017e\u00ed. Jen ob\u010das tam stoj\u00ed a \u010dek\u00e1 na vlak osam\u011bl\u00fd turista, kter\u00fd se tam zam\u00ed\u0159il kochat p\u0159\u00edrodou, ob\u010das se tam vyskytne n\u011bjak\u00fd ten ryb\u00e1\u0159, nemaj\u00edc\u00ed auto. Ale to jsou vz\u00e1cn\u00e9 \u00fakazy. V\u011bt\u0161inou tam nen\u00ed ani noha. A i t\u011bch proj\u00ed\u017ed\u011bj\u00edc\u00edch vl\u00e1\u010dk\u016f je tam za cel\u00fd den jenom p\u00e1r. Ov\u0161em p\u0159esto kdosi p\u0159ed p\u00e1r lety rozhodl tak, jak rozhodl. A tam, kde v\u017edy st\u00e1la nanejv\u00fd\u0161 n\u011bjak\u00e1 ta plechov\u00e1 bouda s vytlu\u010den\u00fdmi skly, ji\u017e se nevypl\u00e1celo ani udr\u017eovat, vznikla docela velk\u00e1 modern\u00ed n\u00e1stupi\u0161t\u011b s elegantn\u00ed \u010dek\u00e1rni\u010dkou, ve\u0159ejn\u00fdm osv\u011btlen\u00edm a dr\u00e1\u017en\u00edm rozhlasem, oznamuj\u00edc\u00edm p\u0159\u00edjezdy \u010di zpo\u017ed\u011bn\u00ed vlak\u016f. Ony tlampa\u010de tam dnes a denn\u011b hl\u00e1s\u00ed, \u017ee se ze sm\u011bru toho a toho bl\u00ed\u017e\u00ed po jedin\u00e9 zdej\u0161\u00ed koleji vlak m\u00ed\u0159\u00edc\u00ed tam a tam, respektive se sd\u011bluje, \u017ee ten a ten vlak bude opo\u017ed\u011bn o tolik a tolik minut a dopravce se za to omlouv\u00e1. A t\u00edm u\u017e se vrac\u00edm k t\u00e9matu. Prost\u011b tam t\u0159eba kilometr od nejbli\u017e\u0161\u00ed mal\u00e9 vesni\u010dky s p\u00e1r st\u00e1l\u00fdmi obyvateli, mezi stromy, k\u0159ov\u00edm, loukami a zarostlou lipenskou z\u00e1tokou hl\u00e1s\u00ed rozhlas, zda se bl\u00ed\u017e\u00ed vlak, nebo kdy tu asi tento bude. Hl\u00e1s\u00ed to pro nikoho, leda tak pro ryby a kachny ve vod\u011b opod\u00e1l, kter\u00fdm je to \u0161umafuk. Je to nesmysl, \u017ee? Ale je to realita. A podobn\u011b jsou na tom vlastn\u011b i \u010detn\u00e9 internetov\u00e9 str\u00e1nky. Jejich vlastn\u00edci na n\u011b toti\u017e um\u00eds\u0165uj\u00ed dost mo\u017en\u00e1 i d\u016fle\u017eit\u00e9 informace, je\u017e by mohly b\u00fdt pro leckoho zaj\u00edmav\u00e9, jen\u017ee tyto z\u016fst\u00e1vaj\u00ed nepov\u0161imnuty, nezaregistrov\u00e1ny. Proto\u017ee se k \u017e\u00e1dn\u00e9mu publiku nedostanou. A to proto, \u017ee ta kter\u00e1 str\u00e1nka nen\u00ed pro internetov\u00e9 vyhled\u00e1va\u010de dostate\u010dn\u011b zaj\u00edmav\u00e1, a proto ji tyto um\u00eds\u0165uj\u00ed a\u017e kamsi na konec dlouh\u00e9ho seznamu prezentovan\u00fdch odkaz\u016f. A jedin\u00fdm zp\u016fsobem, jak na tom n\u011bco zm\u011bnit, je SEO. Takov\u00e1 odborn\u00e1 \u00faprava a propagace str\u00e1nek, je\u017e je schopna zajistit on\u011bm str\u00e1nk\u00e1m lep\u0161\u00ed pozici ve vyhled\u00e1va\u010d\u00edch a tud\u00ed\u017e i sledovanost. Bez n\u00ed\u017e je ka\u017ed\u00e1 str\u00e1nka stejn\u011b bezv\u00fdznamn\u00e1, jako ony tlampa\u010de oznamuj\u00edc\u00ed dr\u00e1\u017en\u00ed sd\u011blen\u00ed n\u011bkde, kam jen vz\u00e1cn\u011b v\u016fbec n\u011bkdo zav\u00edt\u00e1.                                                                                                                                                                                                                                                                                                                                                                                                 "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Bez SEO to nefunguje","item":"https:\/\/www.audea.cz\/bez-seo-to-nefunguje\/#breadcrumbitem"}]}]